Privacy Policy

Beyond Care ("we," "us," or "our") is committed to protecting your privacy. This policy explains how we collect, use, and safeguard your information when you visit beyondcareco.com, use our free assessments, or purchase our digital products.

1. Information We Collect

Information you provide directly:

• Name and email address (when you sign up for our email list, take a free assessment, or contact us)
• Payment information (processed securely through SamCart; we do not store your credit card details)
• Any information you share via email correspondence

Information collected automatically:

• Pages you visit, how long you stay, and the site that sent you here
• Device type and browser information
• How you use our pages, such as scrolling and clicks, recorded by Microsoft Clarity. Clarity hides anything you type, including your email address.
• Whether you arrived from one of our ads and signed up, measured by the Meta Pixel

2. How We Use Your Information

• To deliver purchased digital products
• To send assessment results and follow-up resources
• To send email communications you've opted into (you can unsubscribe anytime)
• To respond to your questions or support requests
• To improve our website and products

3. Third-Party Services

We use the following third-party services to operate Beyond Care:

• SamCart: payment processing and product delivery
• FEA Create / GoHighLevel: email marketing and CRM
• Netlify: website and assessment hosting
• Google Fonts: web typography
• Meta (Facebook and Instagram): measuring whether our ads lead to signups
• Microsoft Clarity: understanding how visitors use our pages, so we can make them clearer

Each of these services has their own privacy policies. We only share the minimum information required for each service to function.

4. Email Communications

When you provide your email, whether through an assessment, email signup, or purchase, you may receive:

• Your assessment results or product delivery
• A welcome email sequence with caregiving resources
• Occasional updates about new tools or content

Every email includes an unsubscribe link. We will never sell or share your email address with third parties for marketing purposes.

5. Cookies

Our website uses cookies and similar tools for three reasons: to make the site work, to understand how visitors use our pages, and to measure our advertising.

We use the Meta Pixel to see whether people who click our Facebook and Instagram ads go on to sign up. Meta may use this information to show you our ads, and other ads, on its platforms. We use Microsoft Clarity to see how visitors scroll and click on our pages. Clarity does not record what you type into forms.

We do not sell your information. You can block or delete cookies in your browser settings, and you can control the ads you see in your Facebook or Instagram ad preferences. You can learn more in Meta's Privacy Policy and Microsoft's Privacy Statement.

6. Data Security

We take reasonable measures to protect your information. All payment transactions are processed through SamCart's secure, encrypted checkout. We do not store payment card information on our servers.

7. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction or deletion of your personal information
• Unsubscribe from email communications at any time
• Request a copy of your data

To exercise any of these rights, email kylie@beyondcareco.com.

8. Children's Privacy

Beyond Care is designed for adult caregivers. We do not knowingly collect information from anyone under the age of 18.

9. Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated date. Continued use of the site after changes constitutes acceptance of the revised policy.

10. Contact

If you have questions about this privacy policy or how your information is handled, contact us at kylie@beyondcareco.com.

Beyond Care
Montreal, Quebec, Canada
kylie@beyondcareco.com